I recently went into a cell phone carriers store to talk about a new phone and plan. During my twenty-minute wait, I noticed a series of events taking place with several different retirees that felt down-right frightening. Something I would refer to as the bundle hustle.

The bundle hustle involves grouping various products and services together into order to receive a discount. For example, a new phone contract that comes with a tablet, security monitoring, or cable TV to name a few.